Sustainable Brands Türkiye 2024
17
Eylül 2024
-
Global Sustainable Brands Community Türkiye Meet-up, Sustainable Brands Türkiye 2024
17 Eylül 2024 - Swissotel The Bosphorus
18 Eylül 2024 - Online
We meet to create good growth and change by multiplying net positive environmental and social impact along with new business and brand value...
In a changing world, we increasingly feel the pressure of reshaping the future of business and branding. Inspired by innovations in new business models, marketing innovation, technology, material science, supply chain management, communications and many other fields, we want to turn challenges into business opportunities and discover new strategies and solutions together. We invite you to be a part of the Sustainable Brands community.
WHAT TO EXPECT
KEYNOTE SPEAKERS
You are invited to be at the forefront of change. You will gain brand new insights from visionary speakers who are culturally aligned, purpose and action-oriented, and focused on holistically sustainable brands and the future for society, consumers, our planet and brands.
WORKSHOPS
Adapt your experience to the needs of your business through workshops focused on the details of the topics. Workshops designed to give you the tools you need to become a future-proof sustainable brand, you will understand important problems and topics, common challenges and applicable solutions.
BREAKOUT SESSIONS
Join innovative panels where expert speakers share their new approaches to create a positive impact. Thus, you will learn about the challenges and solution suggestions that brands face while adapting to a sustainable economy.
ACTIVATION HUB
Come and create together with the Sustainable Brands community. Experience this area where different contents and activities are exhibited and connect with your stakeholders.
Tracks
SUSTAINABLE BRAND STRATEGY
We will understand new approaches in corporate strategies from a holistic business model perspective, from waste management to supply chain governance, how to shape corporate culture within the framework of a sustainable business model, and be inspired by best practices.
TRANSFORMING CONSUMER BEHAVIORS AND INSIGHTS
By understanding the changing demands and needs of the society, with brand new consumer behavior insights, by adopting a sustainable lifestyle, we will understand how we can accelerate cultural transformation at scale, and we will be inspired to create new brand strategies that live within the society with brand new trends and connect with the target audience.
INNOVATION AND CREATIVE STRATEGIES
We will talk about how innovation and creative ideas, which are the key to transition to a sustainable world under brand leadership, can be used in brand strategies on the axis of good growth, and we will be inspired to develop creative ideas.
ARTIFICIAL INTELLIGENCE AND SUSTAINABILITY
We will analyze how we can leverage the power of Artificial Intelligence for sustainability, how we can achieve transformation safely, and how we can align our brand agenda with the effects of Artificial Intelligence for social and environmental issues.
CULTURE TRANSFORMATION UNDER BRAND LEADERSHIP
Today, brands have the opportunity to establish sustainable lifestyles and lead a cultural transformation by changing consumer behavior. We will gain a new perspective with the most current examples to lead cultural change with the power of brands and communication, discover unique storytelling approaches to cultural transformation for social progress, and understand ways to connect with our target audience by creating large-scale behavioral patterns with strategic tactics.
CORPORATE TRANSFORMATION AND GOVERNANCE
We will examine how governance and corporate behavior can be improved and grasp new methods to ensure forward-looking leadership, strong employee engagement and cross-functional collaboration, as well as target setting, measurement and reporting in line with a regenerative and fair economy.
REGENERATIVE OPERATIONS AND SUPPLY CHAIN
Together, we will explore ways to create supply chain that can support the health, resilience and development of both society and the environment, and discuss how operational processes will be transformed into a regenerative future.
PURPOSE-DRIVEN CORPORATE COMMUNICATION
We will discover the tricks of purpose-driven brand storytelling, learn how to build media relations and create powerful message frameworks for sustainable and regenerative corporate communication practices.
Workshop
Sponsors
Host Sponsor
Premier Sponsor
Lead Sponsor
Brands for Good Sponsor
12. Yıl Kutlama Sponsoru
Activation Hub Sponsor
Ana Medya ve Radyo Sponsoru
İletişim ve Medya Destekçileri
Diğer Destekçiler
